Function

Only links, which are on the first pages of online search engines, ultimately direct tour operators and agencies into making a booking. Together with a renowned search engine optimiser, GIATA has developed an innovative type of tourism data tool with which it is possible to ensure that search results appear on the first results page in Google as well as on other search engines. The newly-developed GIATA TopRank system is based on GIATA’s own data, namely the over 72,000 neutral GIATA hotel names as well as the associated GIATA countries, destinations and towns. The search engine results (in Google for example) are directly linked to the tour operators’ specific offers through the GIATA codes corresponding to the GIATA hotel names. Anyone typing in hotel names from the GIATA database into Google (for example Hotel Silver Beach, Eden Resort & Spa, Sri Lanka Villa Ocean View, Club Palm Bay,...) will always find the customer links on the first Google page. It took just four weeks to “pull” the links from their positions far down the list (rank number 3,000,000 or lower for example) to one of the top positions in the search engine.                       

Advantage

Easy traceability of your offers in many popular search engines. In particular, TopRank gives you the opportunity, in addition to catalogue and short-term offers, to enhance the efficiency of your hotel’s own significant involvement.

Requirement

You offer a minimum of 800 to 1000 hotels.

Advice

This product can no longer be ordered for the German market as a result of the high demand.